Welcome to the magic

If you’re here… it’s because you’ve discovered the magic of the book fairies

Yes. Book Fairies do exist. We believe in book fairies and so will you… perhaps you found a book. Perhaps you stumbled upon us by accident or via a well-known book fairy. Perhaps you heard of these magical creatures who selflessly give stories to others and expect nothing in return. If you’d like to become one, then head to our shop to order some stickers today!

What is a book fairy?

Book fairies are people who, when they’ve finished reading a good book, want a unique and fun way to pass it on to the next person. They pop an official book fairy sticker on it, which reads ‘take this book, read it & leave it for the next person to enjoy’, and they might even add a ribbon to dress it up as a gift. When they’ve prepared their gift, they will hide it in public to be found…

Would you like to be part of the magic?

Anyone can be a book fairy. All you need is a pile of books to give away, some official book fairy stickers, and the will to share in an act of literary kindness that extends across the world in 100 countries. As a book fairy you are joining an army of over 17,000, reminding the world that there are real fairies in the world, there is goodness. We’ve shared some links below but we aren’t limited to English speaking countries – please click here to see all the languages we have (so far!).

Greta Thunberg joined a team of climate activists as book fairies in London

We are delighted that Greta Thunberg and Tori Tsui became book fairies to share some essential books as part of #GreenBookFairies in 2023! Read more here.

Celebrating our COP Book Fairy for 2022!

Author, actor, model and activist Lily Cole was our official COP Book Fairy for COP27!

Click here to read more about Lily as a book fairy.

Bonnie Wright is a Book Fairy for the Day with her book Go Gently - Ginny Weasley from Harry Potter

We turned FIVE!

2022 saw our FIFTH birthday and we celebrated by sharing book fairy stories, adding some birthday goodies to the shop (including this tote bag as worn by Bonnie Wright) and generally sharing as many books around the world as possible.

Our actual birth DAY every year is International Women’s Day and we always share many, many incredible books to celebrate this.

We would love for more people to join us and become book fairies! Get started with stickers


The Book Fairies were honoured to be joined by HRH The Duchess of Cambridge to celebrate the release of Hold Still, published by the National Portrait Gallery to create a unique collective portrait of the UK during lockdown. The Duchess is a Patron of the NPG and spearheaded this ambitious community project.

One hundred and fifty copies of this beautiful book were hidden around the UK in May 2021 by book fairies and by some of the judges and contributors to the project! Each one left at a location that has given hope to those communities.

Click here to read more.

Our Little Women campaign


Yes! That’s right! Emma Watson joined us for our Little Women campaign, when we hid over 2,000 copies in celebration of the movie release!

150 book fairies and 38 countries were involved in the activity in December 2019.

Click here for more info.

Book fairies do some amazing things

We share lots of stories over on the Book Fairy Blog, to show how incredible book fairies really are. They really do go above and beyond.

Book Fairy Emma Watson

Yes, Emma is a book fairy! She has hidden books around NYC, in Paris, in Australia, and most recently in London! She uses the book fairy tote bag and also adds ribbon to the books to make the gifts a little more special.

emma watson is a book fairy
You can click on this pic to see the bag Emma wore in Paris!

How to spot a Book Fairy

One big giveaway for book fairies is that their eyes are constantly darting around the place, looking for great spots to put their books. These spots are carefully chosen, so that they can leave the book without being seen, but also the book needs to be visible enough for the next person to spot it! The book fairies are often carrying large bags full of books, with the telltale green and white sticker.

The Book Fairies: Comic Strip

One of our book fairies, Keshav from India, worked on this comic strip to explain how it all works! We hope you like it.

The Book Fairies Comic