Taylor Swift book Look What You Made Me Do by Kay McKenna at Hampstead Heath

Taylor Swift book Look What You Made Me Do by Kat McKenna hidden at locations in Taylor’s London…

“You know I love a London boy…”

Dear Reader, The Book Fairies have been busy sharing copies of Look What You Made Me Do by Kat McKenna at locations mentioned by TAYLOR SWIFT today! Each book had a friendship bracelet attached, too! This book is a love story for the fandom era…

Taylor Swift book Look What You Made Me Do by Kay McKenna - pic of the author
Author Kat McKenna posing with her book Look What You Made Me Do!

Who will be The Lucky One to spot a book today, 13th May? 😉

I’ll never walk Cornelia Street again…

Taylor Swift book Look What You Made Me Do by Kay McKenna at Cornelia Street

I enjoy walking Camden Market in the afternoon…

Taylor Swift book Look What You Made Me Do by Kay McKenna left at Camden Market

The old Taylor can’t come to the ‘phone right now…

Taylor Swift book Look What You Made Me Do by Kay McKenna - The Old Taylor Can't Come to the 'Phone Right Now

About the book:

What does it mean to be a FAN?

If you’re a Swiftie, you know that it takes commitment and dedication to be in a fandom. And there’s nothing more rewarding than sourcing Taylor Swift news and updates, anticipating new music and meeting fellow fans. But fan culture today is more intense than ever, from trolling to stalkers to online warfare.

So how did we get here? Discover the history of the first fandoms, the many Eras of Taylor Swift, the politics of celebrity and cancel culture, and above all: why being a fan is so special.

Featuring interviews with key Taylor Swift fans and celebrity culture icon DeuxMoi and the founder of Swiftogeddon, this book is the ultimate guide on how to be a fan.

You left me at a house by the Heath…

Taylor Swift book Look What You Made Me Do by Kay McKenna left at a house by the Heath

It doesn’t have to be Louis V up on Bond Street…

Taylor Swift book Look What You Made Me Do by Kay McKenna at Louis V upon Bond Street

Took me back to Highgate…

Taylor Swift book Look What You Made Me Do by Kay McKenna

When you jumped in first, I went in too…

Taylor Swift book Look What You Made Me Do by Kay McKenna left at the Hampstead Heath ponds

Happy finders!

We were delighted to hear from so many Taylor Swift fans who enjoyed finding the books we left behind today! Here are some of our favourites…

Get your hands on a copy!

Kat McKenna’s Look What You Made Me Do is available NOW in all good bookshops! If you prefer to order your books online, you can click here to buy through Bookshop.org and still support independent booksellers around the UK.

Become a book fairy today

If our activity today has inspired YOU to become a book fairy, then absolutely please join us! Anyone, anywhere can join in and share their own books to spread the magic with others. To get started, order your first set of stickers here.

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